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Behind the Glass of In-Window Interactive Ads: Monster Media

NEW YORK (YouTube.com/AdAge) -- In a continuing look at interactive outdoor advertising, 3 Minute Ad Age goes behind the glass with Monster Media. The four-year-old Orlando company's computer-controlled, rear-projected animations and video displays are now among the country's largest and most physically engaging forms of street-level advertising. Monster also works closely with JCDecaux and CBS Outdoor on interactive airport signs that respond to pedestrians like huge video game screens.

Tags: advertise, advertisement, advertisements, advertising, billboards, digital, display, displays, home, marketing, matrix, of, out, out-of-home, outdoor, project, projected, projection, rear
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