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British Airways - 2011: To Fly. To Serve. British Airways - To Fly. To Serve. See how these four words have guided us in the past and will lead us in to the future Join the conversation at http://www.facebook.com/britishairways Transcript: Those first young men, the pioneers, the aviators building super highways in an unknown sky. Leaving wives and children in their snug homes, with just a kiss and a promise to return. Roaring into the clouds to battle wind and stars. Their safety systems built of brain and heart. They landed where there were no lights. Transforming strange names from tall tales into pictures on postcards home. And those next young men, travelling further, faster, higher than any in history and the ones who followed them, who skimmed the edge of space, the edge of heaven, the edge of dreams. (Speedbird 1, Speedbird 1.... cleared for take off) And we follow them up there to live by an unbreakable promise. The same four words stitched into every uniform of every captain who takes their command. To Fly. To Serve. Tags: Aviators, BA, BA TV ad, BA ad, BA commercial, British Airways, British Airways Ad, British Airways Commercial, British Airways TV Ad, ad, advert, airplane, aviation, aviator, campaign, flying, history, plane, teaser, trailer 1 Downloads - Last from: (Your Blog here!) |
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British Airways - Olympic Games Advert 2012: The Race British Airways have launched their latest London 2012 themed advert, "The Race", a light hearted look at the build-up to this summer's Olympics, on Facebook and Google+. It is shot through the eyes of a small girl, whose British bag races against luggage from other nations in a bid to make it to arrivals first. The advert will be shown on television from today and it is accompanied by an online video, "the team behind the ad". The campaign will feature outdoor, print and online adverts, with print material being launched on Friday. Sports presenter Jim Rosenthal does the voiceover for the advert, which finishes with the line: "Twenty twelve. We're ready. To Fly. To Serve." The advert also includes an array of statistics; the BA cabin crew will be serving three Olympic size swimming pools worth of tea during 2012, and their engineers will fit enough cable on board to complete 80 laps of an Olympic track. Abigail Comber, BA's head of brands and marketing, said: "This campaign builds on our 'To Fly. To Serve' promise. "We have an amazing team at British Airways who work to deliver hundreds of flights a day, all over the world. "Each team from check-in, baggage handling and 'dispatch', through catering and on to the flight and cabin crew effectively hands the baton on and it's that team spirit combined with the sheer scale of the British Airways operation that we wanted to convey." Tags: 2012, Advertising, BA Ad, BA Commercial, British Airways, Commercial, London Olympics, Olympic, Olympic Games, The Race 1 Downloads - Last from: http://downthisvideo.com/ (Your Blog here!) |
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